Bite Into This

By Tobe Attah

Making a meaningful multimedia impact through bite-sized journalism.

Photo by Saniya More.

Photo by Saniya More.

When I came to Newhouse to embark on this one year master’s program, I had a clear goal in mind: to make a meaningful impact with the content I create.

During my undergraduate career at Cornell University, I was deep in sports communications and wanted to pursue a career in that field. Right around the beginning of my senior year, sports became less important to me, and I wanted to focus more on news that mattered around the world.

I became obsessed with making an impact on today’s digital media landscape, as our communication technology today enables us to build online networks faster than ever before. When I worked as a senior editor for a growing sports network, I was inspired by the conversations I could launch through articles I either wrote or edited. I tirelessly ironed out ideas on how I would plant my own flag in the multimedia space, utilizing the great resources Newhouse has to offer (shout out to Professor Sean Branagan!).

One thing led to another, leading me to finally zero in on what is now my latest venture: DOodle the NEWS.

At first glance, it may seem like DOodle the NEWS is all over the place as far as developing an actionable mission statement. But Shigeru Miyamoto, arguably history’s biggest influencer in video-gaming and media abroad, once said, “A good idea is something that does not solve just one single problem, but rather can solve multiple problems at once.” I take this advice to heart when chasing my goals to create my own revolutionary change in media.

Through bite-sized, revolutionary journalism, DOodle the NEWS provides a multi-platform hub for people to have their voices heard and help them become more civic-minded. We take pride in our approach to covering news and shining light on global issues that typically fly under the radar. Furthermore, we implore Generation Z students nationwide to speak up about news and issues that matter most to them. For example, the news media cycle has been flooded with high school students taking their stand on U.S. gun law reform, and we have seen a wave of young social activists demanding their opinions to carry some weight.

With Doodle the News, we provide a safe space for kids to discuss diverse opportunities, developing their visions and goals from a global overview of current events.

© Mornings on the Hill

At the startup level, it’s difficult for DOodle the NEWS to effectively and holistically cover world issues, so our budding news and media company is always looking for new contributors willing to have their voices heard. We have put together a comprehensive guide on how you can contribute today, hoping to give our artists and writers a clear sense of how they can begin their journey as a newdler (news doodler). We have also formed a strategic alliance with the Young Global Leadership Foundation, a program focused on the human dimension to promote intellectual, emotional, physical, social and spiritual leadership philosophies, styles and strategies. We hope the YGLF will help accelerate our mission to create a more enlightened society.

Encouraging others to engage more with global issues in turn creates a more informed society. With a social media landscape riddled with fake news and unreliable biases, we hope to provide an outlet of coverage that educates our audiences through edutainment complimented with original reporting.

As we continue to grow, we are focused on providing more ways for people to get involved through audio & video, so stay tooned!


Tobe Attah, G'18, is studying Media & Education with a focus in entrepreneurship.